Selling your car can be a tough proposition: you have to find the right price to intrigue people’s interest, but you don’t want to price it so low that you cheat yourself out of cash. Or maybe you own a car that’s just not as popular as it once was and you’re having a hard time attracting offers.
The good news is that in today’s constantly-connected world, you have more opportunity to reach potential buyers than you had years ago when you’d just slap a For Sale sign on it and park it in front of your house. Between traditional advertising and using the power of the internet, you can reach thousands of people in your area looking for a great deal on a used car. If you’re ready to sell your car, here are a few tips on what you should do to get the most out of your sale.
Know the Market
Before you settle on a price for your vehicle, you need to do a little research. You should pick up some trade magazines that feature local cars and trucks as well as search the classified ads in your local newspaper so you can find vehicles that are comparable to yours and see what they are selling for. You can also search the internet for a wider range of pricing.
This will prevent you from underselling your car, but it will also give you a range that you can start with. For example, if you find three or four cars for sale similar to yours, you can try starting at a lower price — especially if you want to sell quickly. People who see your better offer next to the others will probably call you first so they can get the best deal.
Again, make sure you don’t cheat yourself. It may take some time, but settle on the lowest number you’re willing to go and stick with it.
Keep it Clean
Once you decide on a price, you should go over every inch of your vehicle to make it look as good as possible. If you don’t touch up imperfections, or even fail to vacuum the carpets, people will be turned off once they see your car in person and may walk away from a deal altogether.
If your car has dings and scratches, either try to fix them or be willing to adjust your price accordingly.
Wash everything you can and put a fresh coat of wax on it to make it shine. If you’re willing to spend a little money, you can get your vehicle professional detailed to really bring out the beauty for you buyer. Do whatever you can to make it look fresh and new, and you should have no problem finding a buyer in short order.
Once the car is looking great, find the right places to advertise your sale. Whether you choose a website, the classified or a magazine, make sure that you provide photos so people will know what they will get right away.
A good rule of thumb is that you should use as many photos as the ad will allow. This means that if a website give you 20 spaces for photos, use 20 photos; if a magazine give you three spaces, use three photos. This will give you every opportunity to show off different aspects of your car, from the interior to the truck to the engine and tires. Take the time to take good photos, too. Don’t just point and shoot. Make them look as professional as possible to get buyers interested.
Sell it Online
There are companies online that will buy your vehicle if you want to try a different route. Websites like Sell My Car will pay cash for your car in a short amount of time, so these are especially nice if you want to get the vehicle off your hands as quickly as possible. Finally also, if you maintain your car properly – give it regular oil changes, keep the tires rotated, etc. you’ll probably fetch a better price and your car will sell more quickly. People in general perfer vehicles that have been better maintained.
You can get instant quotes as well by providing just a few key pieces of information — the make and model, mileage, etc. — so you can find out right away if you can get the money you want. Websites like these will usually buy any type of vehicle, so no matter what you want to sell, you can find a buyer.
Harriet Tyler works in the auto industry, and has had many different roles in her working years giving her a good all-round knowledge which she puts to use when sitting down to write her articles.
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