We see overpriced items every day, but I came across one recently that was so ridiculous that I just had to tell you about it.
My wife was experiencing a little bit of seasonal affective disorder (SAD) from the long and gloomy winter, and thought that taking advantage of our gym’s free tanning may be just the blast of vitamin D needed to brighten up her mood. Knowing the dangers associated with tanning, she wanted to get a sunscreen / lotion product to help protect her skin. My wife asked our niece, who is the manager of a tanning salon, to hook her up with a quality tanning product. My brother-in-law was driving through town a few days later and stopped in with the recommended tanning lotion. When we asked how much we owed, he giggled a little bit and said ” Well, you have two choices. You can pay retail, or you can pay how much my daughter paid.”
Apparently the retail price of this particular bottle of tanning lotion was $122!
I did a little internet searching to see what was so special about this particular bottle of tanning lotion. Here’s the description I found:
- Maximize results and boost dark color with Step 2 Cu02® and TRF2000®
- Build a faster, richer base tan by unlocking the proteins essential for the formation of melanin with D-Cypher Complex
- Help protect elastin and support collagen production with advanced skin-firming peptides
- Crack the code to younger-looking skin with double-acting Age Defense
From what I can tell, the D-Cypher Complex is supposed to help speed along the tanning process, but I couldn’t find one shred of evidence that would support this claim. There’s also no information as to just how much faster a person would tan using this tanning accelerator vs. not.
When it was all said and done, my wife didn’t even use the product. As mentioned, she was looking for a sunscreen / lotion product to help protect her skin and prevent burning, not an accelerator.
Oh, I forgot to mention that we decided to pay the price that our niece did for the bottle of liquid gold – $0. It was given to her as a promotional product. Which is exactly how much I thought it was worth.
What’s the worst example of an overpriced item that you’ve ever seen?
Brought to you courtesy of Brock.