RFID Chips in Your Magazines?

CIO.com published an article highlighting some technology currently in test-mode that will add RFID chips to your magazine pages. Granted, they’re targeting waiting rooms as they surely can’t install RFID receivers in your home (I do my reading in the bathroom), but it’s an interesting concept.

They don’t quite say how intrusive the devices will be within the magazine pages, or the cost and time to insert the chips during the print process. I would expect that since margins are so low in the print business as it is, that introducing RFID chips into the process would be cost-prohibitive for some time.

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